Steve Jobs
“Stay young. Stay foolish”
Bjørnstjerne Bjørnson
“Initiativet tilhører de små folk. Ti deres liv er i fare.”
Amy Curtis-McIntyre, Vice President of Marketing i JetBlue
“Advertising is the last thing you bring to the mix. You start by getting the product right, getting your attitude right, getting everyone internally understanding the mission. Then you move to telling the story through PR. You build the advertising last, and that way you can live on realistic budgets.”
Parkinson’s law
“work expands so as to fill the time available for its completion”
George Patton
“If everyone is thinking alike, then somebody isn’t thinking.”
“A good plan, violently executed now, is better than a perfect plan next week.”
“Don’t tell people how to do things, tell them what to do and let them surprise you with their results.”
